RWu's editorial Press & Media Registration
EDITORIAL PRESS & MEDIA REGISTRATION
RunWay Underground Press/Media Registration is required for all editorial photographers, media members (journalists, print & online media, fashion forecasters, fashion bloggers...) with proper and relevant press/media credentials interested in obtaining an official press badge to cover RWU's season events and shows. Please be prepared to show credentials at our on-site press check-in area, along with a business card from your organization.
2014 PRESS/MEDIA REGISTRATION DEADLINES TBA.
MEDIA REGISTRATION POLICY:
Accreditation will be granted to the following media outlets:
- Local/National/Regional Magazines
- Daily/Weekly Newspapers
- Local/National/Regional Broadcast Media
- Websites/Internet Fashion/News [Fashion Blogs must receive more than 1000 views a month]
All accredited media are requested to wear their press badges at all times.
†Any journalist or photographer not directly associated with a media outlet must provide an originally signed letter from their company or assigning editor or producer, on the company/media organization's letterhead, which states the editorial purpose of attending RWU closed shows and events.
*Parking for the Press/Media will not be the responsibility of RWU or its affiliates.
FILMING AND PHOTOGRAPHY AT RWU's VIP Events/Shows:
We will not allow independent/freelance photographers or videographers without a letter of editorial intent (see above) to bring cameras or video equipment into our events and shows. All photographers and camera operators granted credentials are not issued seats at events or shows.
Please submit proof or questions about proof: to [email protected] by the media deadline prior to an event.
~Once you submit your registration details, a staff member of RWU will contact you to confirm or decline your request for a press badge or access.
~Tripod is not mandatory.
~Memory card no smaller than 4 GB
~Appropriate backup supplies (batteries, cables...)
Accredited Print & News Media: Will receive a RWU/event Press Pass free of charge.
[You must still apply, but please note which media organization you represent.]
Fashion bloggers: Can obtain a Press Pass for two (2) general season shows/events for a fee of $25 and $35 for VIP events— if your blog receives more than 1000 views a month.
Published Photographers not associated with a media or press outlet: Can obtain a RWUPress Pass/Badge to three (3) I-AFW/A: 2013 events for a fee of $35 — if you can provide 2 model references (models must be participants in RWU shows).
*If you do not qualify for any of the above, and would still like to apply for a Press Pass @ $50 (for up to three closed/ticketed RWU events) and you will not be granted backstage access.
If you have any questions regarding applying or obtaining a press pass, please email: [email protected]